Have you ever logged into CJ Affiliate, stared at the dashboard, and wondered if there’s more to it than banners, links, and a small prayer?
Top 5 Hidden Gems On CJ Affiliate Most People Miss
You probably already know CJ Affiliate is huge—like, we-could-hold-a-parade-in-here huge. With that size comes an interface full of features that don’t introduce themselves. The most profitable parts are often tucked behind tabs you don’t click, buttons you scroll past, and settings that sound optional but really aren’t.
Below, you’ll find five features that can help you make more money, work faster, and recover commissions that otherwise slip away like a shopping cart rolling off a curb. You’ll get practical steps, examples you can copy, and a few small nudges to finally press the buttons you’ve been avoiding.
Quick Overview: The Five Gems at a Glance
To get your bearings, here’s a fast summary of each gem, why you might have missed it, and what it can do for you.
Gem | What It Actually Does | Why You Probably Missed It | Time to Set Up | Potential Upside |
---|---|---|---|---|
1. Link Automation + Deep Link Generator | Instantly monetizes product links and creates deep links without fuss | Hidden in “Link Tools”; people assume they need a separate plugin | 10–30 minutes | Faster content creation, more links, increased CTR |
2. Promotional Properties + SID Strategy | Segments your reporting by site, channel, and placement with sub-IDs | The “SID” field looks optional and confusing | 30–60 minutes | Pinpoint what actually converts, kill what doesn’t |
3. Product Catalog + API | Bulk-download products, filter by price/brand, automate feed updates | Feels technical; the word “API” can make you want a nap | 60–180 minutes | Create high-intent pages, price-comparison tables, automate updates |
4. Placements Marketplace | Lets you pitch paid placements and list your media kit inside CJ | Many publishers don’t think they’re “big enough” | 60–120 minutes | Get budget that doesn’t depend solely on last-click |
5. Transaction Inquiry + Locking Know-How | Helps you recover missed orders and understand when money actually locks | Buried in Support; the terms sound like accounting homework | 20–60 minutes per review cycle | Win back commissions and reduce clawback surprises |
Think of these as tools for the parts of your business that most influence revenue: links, tracking, content, monetization, and validation. Taken together, they give you visibility and leverage—the two ingredients that quietly grow affiliate income.
Gem #1: Link Automation + Deep Link Generator
You know that feeling when you’re writing a product review, and the momentum dies because you need to create an affiliate link? You click off to CJ, search, get the link, return to your draft, and by then you’ve forgotten your sparkling sentence. This is where CJ’s Link Automation and the Deep Link Generator come in like well-trained stagehands who change the set without you noticing.
What It Is
- Link Automation: A lightweight script that scans your site for direct retailer links you already placed (like brand.com/specific-product) and automatically converts them into affiliate links—only if you’re joined to that advertiser and the program allows it.
- Deep Link Generator: A browser extension and dashboard tool that creates affiliate deep links to any product page on a CJ advertiser’s site in seconds.
Why It Matters
You write faster, link more often, and catch the subtle opportunities you usually skip. When a paragraph mentions three products, you can link all three without “going to get the link.” It keeps you in flow, and your content ends up with more points of monetization.
How to Turn It On
Option A: Deep Link Generator (fastest)
- Install the CJ Deep Link Generator browser extension.
- Log in to CJ Affiliate in a separate tab so the extension recognizes you.
- Visit any page on a joined advertiser’s site.
- Click the extension and choose:
- Property (which site)
- Advertiser (autodetected)
- Optional: Add a SID (more on that in Gem #2)
- Copy the link and paste it where you need it.
Option B: Link Automation (set-it-and-forget-it)
- In your CJ dashboard, go to Links > Link Tools > Link Automation (wording can vary slightly).
- Copy the provided script.
- Paste it into your site’s header (just before the closing tag) or use your theme’s script manager.
- Check that you’re joined to relevant advertisers. The script only rewrites links for advertisers you’re approved for.
When to Use Which
- Use the Deep Link Generator for intentional product pages where you want full control.
- Use Link Automation for editorial content, listicles, and older posts where you already have bare links to retailers. It also acts as a safety net for links you forget to convert.
Quick Performance Tips
- Prefer deep links over homepages. Users convert better when you send them straight to the product.
- Always tag links with a SID naming pattern (Gem #2). When something sells, you’ll know exactly which link did it.
- Test link placement. Put at least one high-visibility link above the fold and one near decision-making copy like pros/cons or price.
A Tiny Reality Check
Link Automation won’t override custom scripts from other monetization tools, and it won’t turn every link under the sun into a commission. If you’re not joined to a program, it won’t touch it. That’s a feature, not a bug. It also respects advertiser policies and won’t invent links where none should exist.
Gem #2: Promotional Properties + SID Strategy
Imagine knowing not just that you made money, but which page, button, and sentence did the work. This is the difference between “I made $500 this week” and “The MacBook review’s ‘Compare Prices’ button made $312 on mobile, and the sidebar did nothing.” Once you get that granularity, you stop guessing.
What It Is
- Promotional Properties: Separate “properties” inside your CJ account for different sites, apps, or channels. Each property gets its own PID (Property ID). You can segment by website or even by content type if you like.
- SIDs (Sub-IDs): Custom tracking tags you append to links to identify where a click came from—page, placement, device, CTA, campaign, and anything else you’d like to track.
Together, properties and SIDs give you layered reporting: macro segmentation by property and micro segmentation by SID.
Why It’s Overlooked
The SID field looks like an optional “extra.” You click through without it because you’re in a rush. Later, when a sale lands, you have no idea which link did it. Consider this your friendly nudge to stop leaving the SID field blank.
How to Set It Up
Step 1: Create and use Promotional Properties
- In CJ, go to Account > Websites (or “Promotional Properties” depending on UI version).
- Add properties for each site or channel you manage.
- Get familiar with the PID assigned to each property.
- When you create links with the Deep Link Generator, select the correct property.
Step 2: Adopt a consistent SID naming convention
- You can pass a SID in your link as a parameter. With the Deep Link Generator extension, there’s a field for it.
- If you’re building links manually, append something like:
- &sid=macbook_review_top_button
- Keep SIDs short, consistent, and machine-readable.
Here’s a simple, sturdy naming scheme you can reuse:
Element | Purpose | Examples |
---|---|---|
Page | Which page or funnel | macbook_review, summer_gifts_guide |
Placement | Where on the page | top_button, inline_text, hero_box, footer |
CTA | What was clicked | compare_prices, view_deal, read_more |
Variant | Optional for A/B tests | v1, v2, v3 |
Device or Channel | Optional dimension | m (mobile), d (desktop), email, ig |
Put these together with hyphens or underscores:
- macbook_review-top_button-compare_prices-m
- summer_gifts_guide-inline_text-view_deal
Step 3: Where to see SIDs in CJ
- Go to Reports > Transactions or Reports > Performance.
- Customize columns to include SID.
- Filter by property and SID to analyze what really sells.
Why This Pays Off
- Kill underperformers. If a placement has hundreds of clicks and no conversions, you’ll see it quickly.
- Scale winners. Move the SIDs that convert into more pages and spots.
- Dispute smarter. When you submit a Transaction Inquiry (Gem #5), including the SID and click time makes you look like a professional and often speeds resolution.
A Note on Link Structure
The exact link structure CJ provides is generated for you, but the idea is:
- The base link includes your PID/AID automatically.
- You add &sid=YourTag at the end (or use the extension).
- Don’t stack four different tracking tools on the same link. Pick a strategy, keep it tidy.
Gem #3: Product Catalog + API
There’s a specific kind of reader who comes to you already half-sold: they know the brand, they know the item, and they’re deciding which model or where to buy. These people convert very well—if you put the right product content in front of them. CJ’s product catalog tools help you do that without manually copying and pasting product details like a medieval scribe.
What It Is
- Product Catalog/Product Search: A searchable database of product feeds from advertisers you’ve joined. You can filter by brand, category, price, and availability.
- Product Feed Downloads: CSV files with product data (name, price, URL, image, category) you can import into your CMS or spreadsheet.
- Product Search API: A programmatic way to query products regularly, so your pages can update automatically or on schedule.
Why It’s Overlooked
The word “feed” implies you must be a developer with a caffeine IV. You don’t. You just need a plan for what you want to build: a comparison page, a sale roundup, a best-of list, or a simple price table.
Use Cases That Print Value
- Price comparison boxes: “Best price today” across 3–5 retailers.
- Evergreen “Where to buy” modules tied to a specific product SKU.
- Sales roundups with filterable categories like “Under $50,” “Prime Day-level deals,” or “Refurbished.”
- Alternative recommendations when a popular item is out of stock.
- Brand collections: “Top kitchen tools from [Brand] under $25.”
No-Code or Low-Code Path
Step 1: Download a sample feed
- In CJ, go to Advertisers > Product Search (or Product Catalog).
- Filter by advertiser and category.
- Export a CSV of products you care about.
Step 2: Build a simple table or layout
- Import the CSV into Google Sheets.
- Use filters to narrow down by price, in-stock, and category.
- Copy the relevant rows into your page or use a table plugin that can import CSV.
Step 3: Set a simple update cadence
- Weekly: Re-download and refresh prices and links.
- During big shopping events: Update daily or twice daily.
API Path (for automation)
If you have basic dev help—or you’re a curious tinkerer—use the Product Search API to populate a page automatically.
High-level steps:
- Get API credentials from your CJ account (Developers section).
- Query the Product Search endpoint by advertiser ID, brand, keywords, and price filters.
- Save the results to your database or a JSON file.
- Display the products on your site with your preferred layout.
- Schedule a daily or hourly refresh for pricing and availability.
You don’t need to overhaul your entire site. Start with a single high-intent page—for example, “Best SSD for M2 MacBook” or “Budget wireless earbuds under $60”—and automate that page’s product module.
Filters That Matter Most
Filter | Why It Matters | Tip |
---|---|---|
In Stock | Prevents user frustration | Hide out-of-stock products or label them clearly |
Price | Keeps your comparisons honest | Show the lowest current price prominently |
Category/Brand | Narrows products to high relevance | Tie categories to content themes |
Keywords/SKU | Locks your list to exact matches | Great for “Where to buy [Product SKU]” pages |
Advertiser | Curates to partners you convert with | Prefer advertisers with higher conversion and tracking reliability |
Two Small Gains That Add Up
- Use the image URLs from the feed for consistent, clean visuals without hosting. Just be mindful of image policies and caching.
- Capture “Was/Now” pricing when advertisers include it, and show the difference. People respond to anchored price drops.
Gem #4: Placements Marketplace (Your Media Kit Inside CJ)
This one is a sleeper. If you’ve ever thought, “I’m too small to charge for a placement,” you might be wrong. Many advertisers set aside budget specifically for paid placements, gift guides, newsletters, social spots, and other promotions that aren’t purely last-click performance. CJ’s Placements Marketplace lets you show them what you offer and at what price—without awkward cold emails that vanish into the ether.
What It Is
A marketplace inside CJ where publishers list promotional opportunities (site features, newsletter spots, homepage banners, social posts, seasonal guides), and advertisers can book them with additional budget. You can also pitch advertisers who have active campaigns and are open to paid features.
What You Can List
- On-site features (homepage modules, category takeovers, gift guides)
- Newsletter mentions or dedicated sends
- Social posts (IG, TikTok, YouTube end screens)
- Exclusive coupon placements
- Seasonal or event-based sponsorships (Black Friday, back-to-school, Mother’s Day)
How to Set It Up
- In CJ, go to Placements or Opportunities (terminology varies).
- Build your “media kit” by adding placement types, audience stats, screenshots, and rate cards.
- Specify what the advertiser gets (placement length, deliverables, tracking, and expected impressions).
- If you’re flexible on price, say so; if you have a minimum, state it.
Pitching Without Sounding Awkward
When messaging advertisers through the marketplace:
- Keep it short and concrete.
- Mention your audience fit and a past win if you have one.
- Propose a test package with a crisp timeline.
Sample template: Hello [Name], you’re a strong fit for our [topic] readers. We have an opening next month for a “[Placement]” that includes [deliverables]. Rate is [$], and we can include [bonus, e.g., social mention]. Our last [brand/category] feature delivered [metric] CTR and [metric] conversions. If you’d like a smaller test, we can offer a [lower-cost option] during [date range]. Happy to share placements calendar and reporting plan.
Why Advertisers Say Yes
- They need brand presence beyond last click.
- They have budgets that expire at quarter-end.
- They want to test your audience before rolling out larger initiatives.
Making It Stick
- Include tracking details. Use a unique SID for the placement and share performance.
- Offer a post-campaign recap with impressions, clicks, CTR, and conversions (even directional results can help).
- If results are strong, propose a multi-month plan with a small discount for consistency.
A Small Negotiation Trick
If the advertiser balks at the rate, anchor with the value of guaranteed visibility and suggest a package:
- On-site feature + newsletter mention + evergreen link in a high-traffic page. This spreads risk and usually performs better anyway.
Gem #5: Transaction Inquiry + Locking Know-How
Affiliates talk a lot about making money and less about making sure the money arrives. CJ has a solid system for this, and it can quietly rescue your month. If you’ve ever wondered why a sale you “know happened” isn’t showing up, or why a commission disappeared, this section is where you reclaim your sanity.
The Lifecycle of an Action (Quick Refresher)
- Open: The sale tracked but hasn’t been reviewed by the advertiser.
- Pending: In review; subject to validation.
- Locked: The advertiser has validated it. This is the money you can count on.
- Corrected/Rejected: Adjusted or declined due to cancellations, returns, policy reasons, or duplicate credit.
Advertisers have an “action locking period”—often 30 to 90 days. During this window, patience is part of the job. After locking, the money should not vanish.
Transaction Inquiry: When and How to Use It
Use the Transaction Inquiry tool when:
- A sale you expected doesn’t appear within a reasonable time frame (often 3–7 days post-purchase).
- You see a tracked click (with a SID) and you know the order number but the commission is missing.
- A locked commission disappears or gets reversed and you believe it’s an error.
What to include in your inquiry:
- Order ID
- Purchase date/time (with timezone)
- Cart subtotal and items (if possible)
- Your link SID and the page URL
- Any screenshots or proof the user came from your content (optional but helpful)
Where to find it:
- In CJ, go to Support > Transaction Inquiry (wording can vary). Fill out the form with as much detail as possible.
Common Pitfalls and Fixes
Symptom | Likely Cause | Fix |
---|---|---|
No sale tracked at all | User used a coupon site after your link (last-click overwrite) | Use on-page reminders: “Activate this link at checkout.” Add urgency near the call to action |
Sale tracked with wrong items | Cart changed after click | Provide item list in inquiry; ask for partial credit if program terms allow |
Sale reversed unexpectedly | Return/cancellation or policy violation | Check advertiser policy (e.g., gift cards excluded). Update your copy to set expectations |
Mobile app purchase missing | Advertiser app didn’t attribute web-to-app | Favor advertisers with robust cross-device solutions; ask the AM if web-to-app is supported |
Long pending period | Long action locking window | Note the locking policy in your calendar; don’t promise cash flow before lock |
A Practical Routine
- Weekly: Check new open and pending actions. Spot anomalies.
- Monthly: Compare top SIDs’ clicks to conversions. Investigate anything with heavy traffic and no sells.
- Quarterly: Review reversal rates by advertiser. If an advertiser regularly reverses above your comfort level, shift focus to partners with better validation.
How This Gem Pays
- You get back commissions that fell through the cracks.
- You build a reputation with advertisers as someone who watches the details—this sometimes leads to private rates and better support.
- You set realistic expectations for cash flow by tracking lock dates. Less stress, more planning.
Bonus Mini-Gem: Private Terms and Short-Term Boosts
While not a full gem, don’t skip the Promotions/Incentives/Program Terms areas. Advertisers often post:
- Temporary commission boosts (e.g., 50% higher on a product line for two weeks)
- Exclusive coupon codes with extra pay
- New program terms that allow TM+ or paid search with brand bidding (rare, but it happens)
When you see these, move quickly. Create a small content update and drive traffic to the boosted items. Tag links with a special SID like june_boost or q4_bonus so you can evaluate.
Putting the Gems to Work: A 30-Day Action Plan
If you’d like a simple plan that turns reading into revenue, here’s a schedule you can actually follow. You don’t need to blow up your calendar; just thread these tasks into your normal publishing rhythm.
Week 1: Set Up and Quick Wins
- Install the Deep Link Generator extension and, if relevant, Link Automation.
- Create or clean up your Promotional Properties.
- Decide on a SID naming convention and add it to your internal style guide.
- Convert three high-traffic posts to use deep links with SIDs.
- Create one new “Where to buy [Product]” page using Product Search (CSV approach).
Week 2: Scale Intent and Visibility
- Add a price comparison table to one cornerstone guide using feed data.
- Create your Placements Marketplace media kit with one or two offers.
- Pitch three relevant advertisers a test placement for next month.
- Update older posts with at least two deep links each, tagged with SIDs.
Week 3: Fix Leaks and Document
- Review open vs. pending actions. Note average locking times for top advertisers.
- File at least one Transaction Inquiry for a missing or suspicious action (if you have a case).
- Add on-page guidance near CTAs to reduce last-click overwrites (e.g., “Use this link at checkout to support our work; thank you!”).
- Build a simple dashboard view: property > page > SID > conversions.
Week 4: Optimize and Rinse
- Identify the top three SIDs by conversion and replicate those placements on similar pages.
- Audit your worst SIDs (high clicks, zero conversions) and fix or remove the links.
- Ask one advertiser for a private rate or short-term boost—show a screenshot of your recent performance.
- Plan a seasonal placements calendar (next 90 days): what you’ll pitch and when.
Pro Tips That Stack With These Gems
These aren’t formal gems, but they multiply your results.
- Curate advertisers like a portfolio. Favor partners with reliable tracking, clear terms, and fair lock periods. Your content will only be as trustworthy as the programs behind it.
- If a brand’s app routinely eats credit from web traffic, escalate politely and ask about web-to-app tracking. If they can’t fix it, shift attention to comparable advertisers who can.
- Use the “SID” to run micro-tests. For instance, test “View price” vs. “Get this deal” as CTAs. Keep the page and placement identical otherwise.
- Schedule small “feed checks.” Make sure prices are current; nothing burns trust like stale numbers.
- Keep a “Wins” doc. When you pitch placements or private rates, succinct examples of success cut through the noise.
Frequently Asked Questions
Do you need both Link Automation and the Deep Link Generator?
Not necessarily. If you write a lot of product-heavy content and want manual control, the Deep Link Generator might be all you need. If your site has many existing non-affiliate links to retailers, Link Automation gives you a quiet upgrade with minimal effort. They play nicely together, and you can start with one.
What if you’re not technical—should you avoid the Product API?
You can do plenty without touching the API. The CSV export and a simple table plugin can take you far. If the page starts earning, that’s your sign it might be worth the time (or a small dev budget) to automate.
Will advertisers get annoyed if you submit Transaction Inquiries?
Not if you’re thoughtful. Keep inquiries factual and infrequent; attach details like SID, order ID, and timestamps. If you’re right, they’ll appreciate the clarity. If your inquiry reveals a tracking gap, you might even help them fix it.
How do you price your Placements Marketplace offers?
Start with a baseline derived from audience size, CTR, and a realistic estimate of what you can produce. If you’ve never charged before, create a test rate you’re comfortable with and be clear it’s a “first-time collaboration” price. You can adjust as you gather results.
How many SIDs is too many?
Err on the side of clarity. You don’t need a unique SID for every single link on a page. Usually, 1–3 SIDs per page is plenty: one for a primary CTA, one for a secondary link, and one for a distinct placement like a sidebar. Your future self will thank you for not turning your reports into alphabet soup.
A Friendly Word on Ethics and Terms
You already know this, but it bears repeating because success without compliance ages poorly:
- Read each advertiser’s program terms. Some exclude certain categories (gift cards, subscriptions), and some don’t allow coupon stacking or specific types of paid search.
- Use true pricing and availability. If you display a price from the feed, add updated checks or a disclaimer if it might change.
- Don’t bury disclosures. A clear affiliate disclosure won’t scare people off; it builds credibility.
A Before-and-After You Can Actually Feel
Before these gems, your process might look like:
- Writing a great piece, then losing momentum finding links.
- Guessing which placements convert.
- Shuffling outdated product info around like you’re playing a card game no one can win.
- Watching commissions pause in pending limbo with no plan to follow up.
After:
- You create links as you browse, without derailing your writing.
- You have a crisp view of what works per page and per placement.
- Your product pages refresh themselves, so you can focus on ideas, not clerical work.
- You recover missing commissions calmly, with receipts, and a system.
It’s not a revolution. It’s small, consistent improvements in the right places, which is usually how sustainable businesses are built.
A Simple Checklist to Implement Today
- Install the Deep Link Generator extension and make your next three links with SIDs.
- Create or clean up your Promotional Properties.
- Build one comparison table from a Product Search CSV.
- Draft a Placements Marketplace listing, even if it’s just one offer to start.
- Log your first Transaction Inquiry template with fields ready to fill when needed.
If you keep only one thought from all of this, let it be this: your future revenue depends on knowing which actions today lead to sales tomorrow. CJ’s hidden gems are how you track, prove, and scale those actions without adding 10 hours to your week.
And when you open your dashboard next time, you won’t just stare. You’ll click exactly where you meant to all along, like someone who knows the secret door in a room everyone else considers ordinary.